Alex Lyons serves SCBaptists as the Creative Director, leading the Creative Team in developing and executing the creative philosophy, creative strategy, and visual direction for all digital, storytelling, and marketing initiatives convention-wide. Alex Lyons is a native Chicagoan, five-time Telly Award–winning, creative leader. For over 20 years, Alex has built teams and systems that maximize resources and boost brand engagement across the United States and Asia. As a foster care alumnus, Alex advocates for his current brothers and sisters in care. Alex is married and has four children.